Business Planning What are the Benefits? There are two main purposes for writing that plan. There is an additional benefit if you do business internationally.
In fact, many people currently using Business Premium Plus want to know what benefits are left to having this account level, or if they need to upgrade to Sales Navigator to be able to accomplish their lead generation and social selling goals.
I've put unit linkedin business plan a breakdown of the different features and tools included in each LinkedIn membership level here, including the associated costs and how each can be of benefit.
Free LinkedIn Membership Let's start with free LinkedIn accounts - with so many important features gone, many are left wondering if LinkedIn's still useful with a free account, or if they now need to pay, in order for it to remain worthwhile to invest of their time and resources.
But even with what's been lost, LinkedIn is still the best place for most professionals, B2B businesses and sales people to find and connect with their ideal clients. You can still find and connect with your ideal clients, post regular status updates and LinkedIn Publisher posts, as well as engage in numerous ways with your connections.
This being said, I do think that it's a mistake for LinkedIn to alienate its free users.
The very premise of LinkedIn is that it's an active social platform for business - the power of the platform is that you can quickly and easily find and connect with professionals and business people all over the world.
But that only remains true if people continue to join and use it regularly. LinkedIn Premium Accounts While there are several Premium account types, in this post I'll be comparing Premium Business Plus and Sales Navigator Professional, which are the most useful for the purposes of lead generation and social selling.
Here's a comparison graphic provided by LinkedIn on the differences between these two account types. Here's a list of tools and features that you can access with your Premium and Sales Navigator subscription, to help you decide if Premium Business Plus is right for you.
This section lists all of the people who've viewed your profile over the last 90 days you can only see the last five people with a free account. LinkedIn also provides you with a couple of basic filters on the left side that'll show you what companies the people were from, the most common job title of viewers and how they found your profile.
See who has been viewing your LinkedIn Profile here. InMails If you want to reach out and send a message directly to someone you're not connected to and don't share a group with, you need to send them an InMail.
InMails can be useful when you want to reach out to a potential prospect before you send them a connection request. This is only possible with a premium subscription - you're given a certain amount of InMails to use every month based on your subscription type, with the opportunity to purchase more.
Learn more about InMails here. This means you won't lose access to search results part way through the month, which can negatively affect your lead generation searches. Searching for LinkedIn profiles on LinkedIn.
Browsing LinkedIn profiles using the People Also Viewed section located on the right side of a profile. I've included the list off additional features here, as well as the benefits of each feature and how they can help with lead generation.
Not only are you able to get all of the missing functionality back from LinkedIn's old Advanced Search but you also get several other additional premium filters. To see the list of leads that LinkedIn is recommending, click on the Suggested leads link located in the navigation menu in the top left corner of the Home page.
You'll see recent updates posted by people Sales Navigator recommends, based on their similarity to other leads you have recently saved.
Here you can easily see and interact with them as well as save them as a lead. To get to the Suggested Accounts section, hover over Accounts, located in the top navigation bar, and click on Suggested Accounts from LinkedIn. On this page, you can see all of the Suggested accounts from LinkedIn.
You can easily save a company as an account by clicking the Save as account button as well as view the business or view similar businesses. Sales Navigator also provides you with several filters at the top of the page as well as a full search bar on the left.
You can import all your old tags and notes into the system, but first you have to save each connection as a lead in order to access them. Job Change Alerts You can easily find out when one of your leads changes jobs with the Job Change feature. This can be useful in a number of ways when determining who you should be communicating with at a particular company, as well as a good reason to reach out and engage with them, which helps to keep you top of mind.
From the Home page, click on Job change in the left navigation menu. You can see their old job and new position as well as the ability to effortlessly message them.About the Author: Viveka Viveka is author of LinkedIn Marketing: An Hour a Day and is known internationally as the “LinkedIn Expert”.
CEO of Linked Into Business, she also hosts the biggest LinkedIn chat on Twitter. How to Use LinkedIn for Business Within Sprout According to a LinkedIn study, 80% of LinkedIn members say they want to connect with companies on the platform.
As you know, sharing updates on your Company Page is a great way to keep your followers informed of your latest company news, branded content and job postings. Jul 26, · I joined LinkedIn in the very early days, but then went years without getting a single piece of business from the social network.
Fortunately, this changed when I started publishing articles, and. A Unit Linked Insurance Plan (ULIP) is a product offered by insurance companies that, unlike a pure insurance policy, gives investors both insurance and investment under a single integrated plan. Business consulting and execution plan for a non-profit organization.
Skills & Endorsements. Join LinkedIn to see Yaara’s skills, endorsements, and full profile TPO business unit manager at TestPrep. TestPrep. Ben-Gurion University of the Negev. View profile. View profile badges. Find a different Yaara Galili. Laurie Whitney is a Business Unit Leader for Architecture at Mead & Hunt, responsible for the architectural direction and operations of the central and eastern regions of the vetconnexx.comry: Architecture & Planning.